Personal Capital funded a research study that found that nearly half of Americans erroneously believe all advisors are legally required to always act in their clients' best interest. Not only is this wrong, but it can also be damaging to the millions of savers and investors who unwittingly expose themselves to biased and potentially dangerous advice from advisors who can do what is best for themselves, at the expense of their clients.
Financial planners advise clients on how best to save, invest, and grow their money. They can help you tackle a specific financial goal—such as readying yourself to buy a house—or give you a macro view of your money and the interplay of your various assets. Some specialize in retirement or estate planning, while some others consult on a range of financial matters.